Search Engine Marketing / Pay Per Click

Search Engine Marketing / Pay Per Click

Search Engine Marketing | Explained SEM (Search Engine Marketing) is the process of obtaining website traffic by purchasing ads on search engines such as Google, Bing, and Yahoo. Businesses bid on specific keywords relevant to their product or service....
SEO On A Budget: 3 Great Tips

SEO On A Budget: 3 Great Tips

SEO on a budget First of all, what is SEO? SEO stands for search engine optimization and is the method of obtaining website visits from the free and organic search results on search engines like Google, Bing, or Yahoo. In my experience, however, it seems like there is...
What is a brand?

What is a brand?

Introduction Developing and managing your brand may be the most important component of marketing that your business will undertake. A brand can either be an extremely valuable asset if it’s done well or hold your business back if done poorly. As we dive into the topic...